Milan, October 20th 2022

SPRING SUMMER 2022-23 ADV CAMPAIGN

Determination, charisma and sensuality: here are the topics in Ermanno Scervino’s new Spring Summer 2023 campaign starring Vittoria Ceretti to embody the maison’s contemporary soul. The pictures – either in black-and-white or in ethereal nuances – magnify shapes and proportions: the extra-long flowing pants, the rigorously sculpted trench coat, the huge geometrical bag. The masculine-fit suits, the invisible make-up and their movement translate an urban, active and hence contemporary femininity.

Determination, charisma and sensuality: here are the topics in Ermanno Scervino’s new Spring Summer 2023 campaign starring Vittoria Ceretti to embody the maison’s contemporary soul. The pictures – either in black-and-white or in ethereal nuances – magnify shapes and proportions: the extra-long flowing pants, the rigorously sculpted trench coat, the huge geometrical bag. The masculine-fit suits, the invisible make-up and their movement translate an urban, active and hence contemporary femininity.

The fashion house celebrates its DNA by presenting the Spring Summer 2023 collection through a rigorous campaign that describes the Italian tailoring style, thus stressing the brand’s founding values.
Vittoria Ceretti embodies the voice and spirit of Ermanno Scervino’s aesthetics: her eyes looking straight into the camera, she allows us to admire her while wearing perfectly fitting dresses with ease.
Thanks to the light effects and the intense surfaces, the pictures by Luigi & Iango convey the strength and love behind the Maison’s constant search for beauty.